COMMERCIAL DESCRIPTION: "Jack McAuliffe’s pioneering spirit at America's first microbrewery, New Albion Brewing Co. in the late 1970s, paved the way for the American craft beer revolution. We’re re-releasing his original Pale Ale, with its distinct American hop character for the first time in 30 years in honor of Jack and his contributions to craft brewing."
Boston Beer Co.
Jim Koch, the sixth generation of Koch family brewmasters, established the Boston Beer Company in 1984. The first 25 cases of Samuel Adams Boston Lager were sold to a Boston bar in April 1985 on Patriot’s Day, the New England holiday commemorating the Battle of Lexington and Concord. In June of that year, Samuel Adams Boston Lager was voted the Best Beer in America by 4,000 brewers, beer writers, homebrewers, and beer lovers at the largest beer festival in the country. Building on and maintaining that initial success, the brewery today produces an extensive line of year-round beers, several popular seasonals and the occasional "once in a lifetime" special beer.