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September 22, 2017 -
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September 18, 2017 - Why We Love the NFL
FOX BUSINESS
The NFL’s return to the gridiron for its 2017 season is already providing a major boost to restaurants that sell beer, according to data from an industry monitoring service.

Total beer consumption rose 36.6% for the first Sunday of the NFL season compared to the same day one week earlier, said BeerBoard, which monitors draft beer lines at restaurants like Buffalo Wild Wings and Hooters. Sales volume was also 7.2% higher than on the first Sunday of the 2016 season.

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