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- February 25, 2005 - Troegs Seeks New Name for Bavarian Lager
- If you subscribe to the monthly Troegs Tales from Troegs Brewery, you've seen the notice that they're running a contest to rename their Bavarian Lager. It's a very nice beer which is part of the Troegs Brewer's Dozen variety cases and Chris and John Trogner would like to raise its identity level with some repackaging.
Ed yashinsky, Troegs marketing guy, gave us some updated information on the contest this morning, including the fact that the winning name will earn its submitter a set of hand-made glasses (details are still being worked out). He also told us that most suggested names so far have been German influenced and that the brewery wants to move in a different direction for the lager, so things are still wide open.
The contest closes on March 15. Email your entries to info@troegs.com.
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